"It’s not about what you listen to or what you wear, but instead why you do. Basically, an indie person does not need to listen to mainstream music or wear name brand close to be content. They alternatively care more why they do whatever it is they do. They care why they buy something beyond its materialistic value. They care about why they are drawn to a particular song on a deeper level. Again, this is not to say indie people do not wear brands or do not listen to mainstream music. Rather, indie people don’t really care if something they like is mainstream or branded. They like it simply for what it is without the added societal value."
The parts of this extract I used for my magazine were the values of the Artist on the page himself, such as the quotations which would appeal to my audience, such as the quote: "I've always been better off by myself, so I'm leaving the band" this links to the part of the extract: "an indie person does not need to listen to mainstream music or wear name brand close to be content. They alternatively care more why they do whatever it is they do". The word indie is derived from the word "independent". this means that indie people don't follow the crowd or conform to social norms. this quote from my magazine front cover expresses this which may attract my audience.
Furthermore, Indie people are usually against popular culture and prefer to 'do their own thing' and are usually portrayed as stubborn, however down to earth and well mannered. This clip on youtube portrays indie people accurately in my opinion.

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